Tesla shows lower-priced Model 3
HAWTHORNE, Calif. — It’s the car thousands of people were waiting for: Tesla Motors’ new, lower-priced Model 3 sedan.
Tesla unveiled the Model 3 on Thursday night at its Los Angeles design studio. It doesn’t go on sale until late 2017, but in the first 24 hours that order banks were open, Tesla said it had more than 115,000 reservations.
At a starting price of $35,000 — before government incentives — the Model 3 is less than half the cost of Tesla’s previous models. Tesla CEO Elon Musk says the car will go at least 215 miles when fully charged, about double what drivers get from current competitors in its price range, such as the Nissan Leaf and BMW i3.
Prototypes shown Thursday looked like a shorter version of Tesla’s Model S sedan. The Model 3 has a panoramic glass roof and an elongated hood. Inside, it seats five adults and has the same large touchscreen dashboard as other Teslas. It also has Tesla’s suite of semi-autonomous driving features, including automatic lane changing and lane keeping. Musk said it will accelerate from zero to 60 in less than 6 seconds.
Musk said the car is on schedule to go on sale at the end of 2017, eliciting a cheer from the crowd of around 800 people. Tesla has a history of missing deadlines for its vehicles.
The Model 3 is the most serious test yet of 13-year-old Tesla’s ability to go from a niche player to a full-fledged automaker. It could be the car that finally makes electrics mainstream — or consumers could continue to be skeptical that electrics will work for everyday use. In the U.S., they still make up less than 1 percent of annual sales.
General Motors is set to start selling the Chevrolet Bolt electric car at the end of this year. The Bolt will have a similar price tag and a 200-mile range.