BARCELONA, Spain — Struggling cell phone maker Nokia has unveiled two new handsets that it hopes will revive its fortunes at the start of the world’s largest mobile phone trade show today.

Chief executive Stephen Elop told reporters at the Mobile World Congress in Barcelona that the new phones — a low-price $254 smartphone that runs on Windows software and a handset with a high-resolution 41 megapixel camera — demonstrates “the actions necessary to improve the fortunes of Nokia.”

Once the bellwether of the industry, Nokia has lost its dominant position in the global mobile phone market, with Android phones and iPhones overtaking it in the growing smartphone segment. It’s also been squeezed in the low-end by Asian manufacturers making cheaper phones, such as ZTE.

Nokia became the leading handset maker in 1998 and reached 40 percent market share in 2008, but the company has gradually lost share since then — falling to below 30 percent last year.

Neil Mawston, a London-based analysts for Strategy Analytics, said Nokia’s new camera phone is impressive — but that markets were expecting more.

Analysts said the new smartphone could attract users because of its low price.

By The Associated Press