NEW YORK — EBay plans to cut 2,400 jobs, or 7 percent of its staff, in the first quarter to simplify its structure and boost profit ahead of a planned separation of its business.

The e-commerce company Wednesday also reported its fourth-quarter net income rose 10 percent on continued strength of its PayPal payments business, which it expects to spin off in the second half of the year.

The San Jose, California-based company also announced plans Wednesday to spin off or sell its enterprise unit, which develops online shopping sites for brick-and-mortar retailers.

EBay has been under pressure to improve profitability from its largest activist investor, Carl Icahn.