Hey, here’s a what-if:

What if the Butler Eagle could splash its logo on a Pittsburgh Steelers jersey? Would you see it? You bet.

Rashard Mendenhall breaking free for a 50-yard touchdown, Ben Roethlisberger dropping back for a pass or James Harrison headed right for your screen on his way to crushing a quarterback with the Eagle logo in full view.

It could happen, right? Well, maybe not the Eagle, but would it kill you to see any logo or brand name on a jersey?

I could care less and neither should the NFL. The league allowed logos to be displayed in the preseason games, but not during the NFL regular season.

Here’s why the league should consider doing so — additional revenue.

I came across a small tidbit in a national sports magazine last week that really caught me off guard.

“The total revenues missed out on per year by the big four American sports leagues (NFL, MLB, NBA and NHL) because they don’t sell ad space on uniforms, according to a recent study.”

That total: $370 million.

I’m not sure what the breakdown would be, but I can assure you the NFL’s chunk of that would easily be close to 50 percent.

The NFL, by far, is the most-watched, most successful league of the four. That’s untapped revenue and I’m shocked that the league hasn’t jumped all over it, or better yet, the owners, who are always looking to make more revenue, haven’t pushed the issue.

Worried about the NFL selling out? Too late. Everything under the sun in the NFL has a sponsor, everything from Company A’s “Keys to the Game” or Company B’s “Halftime Update.”

The league is for sale every game and it is not embarrassed about the riches it brings in, so why not go all the way and put a logo on a jersey.

It wouldn’t bother me. It may have 20 years ago, but in this day and age, teams will try to capitalize on whatever they can.

The best example: personal seat licenses. You can buy season tickets, but we will charge you $1,000 for the right to have that seat, on top of exorbitant ticket prices.

If putting a company name on a shirt helps the team make more money, fine. I have no problem with that. You could put business names on second base.

We’re all past the purity of the game being tainted, so what’s the point?

This extra revenue can help the owners and players union work out a deal faster and not interrupt pro football.

There’s a chunk of money out there not getting tapped into by the league. I’m surprised this hasn’t become a bigger story. Perhaps the league is worried about how it might look.

It would look a lot better than having no football this fall.

Sam Tallarico is a staff writer for the Butler Eagle.