HARMONY — Visitors driving on Route 68 may go right by the borough and not even realize it is there.

“We get so many people even at the museum on tour and at the shops and they say ‘we didn’t even know Harmony was here.’ Even people who have lived in Zelie for a couple years sometimes don’t know about Harmony,” Mayor Cathy Rape said at the borough council meeting Tuesday.

To help tourists find the historic borough, officials are considering erecting a sign on the property at the intersection of Route 68 and Main Street known as the triangle.

Dennis McCurdy, president of the Harmony Business Association, pitched a proposal for a new sign at the meeting.

It would be situated next to an existing granite monument in the triangle and have similar dimensions. Unlike the monument, the sign would have lettering visible from vehicles driving by at 35 mph.

Attracting more people to the borough would benefit the community, McCurdy said.

“It’s a wonderful collaborative effort advertising recreation, government, business and the Historic Harmony community,” he said.

A tentative design for the sign, done by Harmony-based Sign Innovation, was approved by the business association and uses colors and lettering that are consistent with other signs in the borough such as the sign visible when entering Harmony Square on Main Street.

The business association is offering to cover 80 percent of the cost, and the remaining 20 percent would be covered by the borough, McCurdy said.

The sign is estimated to cost $3,000 to $3,500, Rape said.

Joe White of Harmony commented that a sign near the road should have the ability to advertise upcoming events like the signs in Zelienople and Cranberry Township.

McCurdy said that the business association discussed that possibility and decided that temporary signs placed in the triangle or elsewhere would serve that purpose.

A sign with an electronic display, like Cranberry has, would significantly increase the cost, he said.

The triangle is borough owned land, though it leases it to nearby McCrackin Motorsports, which mows the lawn and prunes the three trees. Rape also suggested that two of the trees be cut down to improve visibility of the sign. Council President Jim Hulings said he would meet with McCurdy to discuss more details before the borough commits to the project.