Butler County's case management programs might get a boost by a regional ad campaign.

Since June, Butler County Human Services' Drug and Alcohol programs participated in a marketing strategy with a nearly $100,000 budget to talk about the case management services they provide.

As part of Southwest Behavior Health Management collaboration, the county partnered with eight other counties in launching the campaign, which includes a website, television ads and static ads, all outlining the case management services they provide.

“Treatment is just one part of recovery,” said Beth Neveux, drug and alcohol program supervisor for Butler County. “There are so many other parts.”

At a base level, the county's drug and alcohol programs provide treatment services to those struggling with addiction; however, its case management programs offer more accessory assistance.

Case management programs could include assistance with child care, education and employment. Some programs also offered could help with housing, transportation and life-skills development.

All of these programs are provided for free. By providing these services, the county helps alleviate outside concerns for people participating in recovery programs, according to Donna Jenereski, director of the county's drug and alcohol programs.

“They're focused on everything that's wrong and needs fixed,” Jenereski said. “(Case management services) ties into that person, their quality of life and how that ties into their treatment.”

Neveux said a lot of people are aware of their programs involving treatment, which was noted during Monday's meeting of the Butler County Drug and Alcohol Advisory Board.

According to its collected data, 71 people requested consultations about their treatment services in July. Of those, 44 people met to discuss their needs while the rest either did not show up, cancelled or rescheduled.

Meanwhile, only nine people requested case management services. Of those, five asked for help with housing, and others requested help with employment, legal assistance and mental health.

“A lot of people do not know about case management,” Neveux said. “They just know about treatment.”

Jenereski said the advertisements, she hopes, will direct people to case management programs too.

The website itself offers basic information about these services as well as information about how to contact the county to get started. Once a person calls the county's office, they will be set up with a meeting with a case manager who will help them access the programs.

Jenereski said they hope, through the advertising efforts, to hear the phone ring a little more.

“Underneath it all, we know we needed to get the information out,” she said.