Netflix stock sinks
SAN FRANCISCO — The hoopla surrounding the return of “Arrested Development” on Netflix’s Internet video service has quickly dissolved into a letdown on Wall Street.
Netflix’s stock fell by more than 6 percent Tuesday as investors reacted to critics’ mixed reviews over the weekend of the first new “Arrested Development” episodes since Fox canceled the TV series seven years ago. The shares shed $14.55 to close at $214.19, marking the biggest one-day drop in the stock in nearly six months.
IDC analyst Greg Ireland characterized Tuesday’s sell-off as an overreaction, given that it’s far too early to know whether Netflix’s latest high-profile foray into original programming will turn out to be a hit or a flop for the company. That determination probably won’t be made until late July, when Netflix typically announces the number of subscribers it added during the April-June period.
Netflix declined Tuesday to disclose any information about how many and how much subscribers have watched “Arrested Development” since all 15 new episodes were released at once early Sunday morning. The mass debut made it possible for Netflix’s 29.2 million U.S. subscribers to watch as many episodes as they wanted during the holiday weekend as part of their $8-a-month subscription fee. Many people opted to view them all at once rather than space them out over weeks or months.
“Arrested Development” is the third original series to debut on Netflix this year, but it has attracted far more attention than the others because of its built-in fan base and a popular cast, which includes Jason Bateman and Michael Cera.
Netflix also raised hopes for “Arrested Development” by predicting the series could help add as many as 880,000 U.S. subscribers.
