The rules of summer entertaining
At three years old, Maxon Turack loves Peter Parker — better known as Spider-Man. He has a Spider-Man costume, a Spider-Man battery-powered car, pajamas, T-shirts, a coloring book and a puzzle. If he had his way, he would even wear his Spider-Man mask at nap time.
So, when it came time to plan his birthday party for June 27, his mother, Jean Turack, of Marshall Township, did not have to think long about the theme.
“I bought all the Spider-Man decorations, plates and napkins and tablecloths at the Party Store inside the Cranberry Staples,” Turack said. “He lit up when he saw it all — the huge sign in the front yard, the decorations taped to the walls, the Spider-Man plates and cups, wrapping paper and, of course, a sheet cake with a photo of Spider-Man in the center.”
Maxon did not associate Peter Parker with any unusual foods. His guests were served traditional catered picnic fare — chicken, macaroni and cheese, coleslaw, fruit, cheese, chips and dips — that was easy to serve, easy for children to eat and simple enough that adults could relax.
“We had a wonderful day just relaxing and enjoying our little boy,” Turack said.
For many families, that is the goal of summer entertaining: not perfection, but a personal celebration that feels easy, familiar and fun. Local party planners, rental businesses, caterers and other vendors say that approach is showing up in all kinds of summer gatherings, from children’s birthdays to graduation parties, family reunions and backyard cookouts.
While some hosts still enjoy elaborate decorations, coordinated themes and professional help, others are looking for simple ways to make a gathering feel special without turning it into a major production. A favorite character, school colors, balloons, a rented tent, matching paper products or a familiar menu can be enough to set the tone.
For Turack, the party did not have to be complicated to be memorable. The Spider-Man theme gave the day a focus, the food kept things easy and the backyard setting allowed family members to relax while Maxon enjoyed the swings, water toys and people he loves most.
Local vendors agree that the most successful backyard parties are often the easiest for guests to enjoy. There is a place to sit, a tent provides shade, food and drinks are easy to find and children have something to do. One supplier said a surprise in the middle of the party also can make it memorable — a special guest, musician, balloon artist or even a visit from an ice cream truck.
Many families need at least one larger rental for a party.
In addition to tents, tables, chairs and linens, General Rental Center in Cranberry Township offers options for hosts looking to keep guests of all ages entertained, including bounce houses, backyard games, dunk tanks, casino equipment, projectors and screens for movie nights.
Manager Becky Gilliland said the company’s biggest summer rental — tents — is no surprise. A tent can provide shelter from sun or light rain while turning a backyard into a central gathering place where guests can eat, sit and socialize.
The company’s second-most-popular rentals are outdoor games and sports equipment, including bocce, volleyball, cornhole and giant Jenga. Hosts planning traditional picnic fare also can rent hot dog, popcorn and snow cone machines.
“We also offer portable bars and cool tables that keep food cold during outdoor parties,” Gilliland said. She said General Rental party planners meet with prospective clients to make sure they have everything they need to host a successful, stress-free party.
“Don’t forget the lights for our tents after dark,” she said, noting that the company can provide them, too.
For hosts who want a backyard gathering to feel more polished, party planners can help turn a basic celebration into a customized event. Rather than choosing generic decorations, some families are looking for details that reflect the person being celebrated — from balloon displays and florals to themed backdrops, custom signs and specialty vendors.
Melinda Durham, CEO of Party on Butler, a professional event-planning agency in Fox Chapel that also serves the Pittsburgh/Butler area, said many people are busy with their day-to-day lives and do not have time to create a highly customized event on their own. Her business helps clients plan celebrations that feel personal and a little more upscale, with details tailored to the person being honored.
“They don’t want to just go on Amazon and buy 40th birthday things,” she said. “They want something that is really customized and tailored to the birthday person.” One example, she said, is a matchbook with a photo of the honoree on the front. Another is customized floral arrangements.
Durham said the biggest challenge for planners is often the weather.
“In Western Pennsylvania, planners must think about wind, rain and backup plans while still making the party look intentional.”
“We can pivot 30 minutes before the party, move almost everything inside and make it look like that was the plan all along,” she said. “The client didn’t even notice that everything was brought inside and that the tent was unusable at that point.”
One of the most requested features, she said, is a photo backdrop — a decorated area where guests can gather, take pictures and remember the event. “The photos are the biggest memory.”
Still, hiring a party planner is not for the minimalist. Fees can range from just under $1,000 to many times that, depending on the size of the event, the level of customization and how much planning and setup the host wants handled by someone else.
“We’re very maximalist over here, so we love people that love to go all out and transform their backyard into a different spot,” she said.
Whether a family hires a party planner or handles the details itself, the menu reflects the kind of gathering the hosts want to create — casual, kid-friendly, traditional or a little more elaborate.
Porky’s Smokehouse and Catering, also known as Stephen’s Kitchen and Catering, has served the Butler area for more than 50 years. Owner and chef Stephen Gemperlein said pulled pork and macaroni and cheese are among the most requested items for backyard gatherings and casual parties.
When children are on the guest list, chicken tenders are a must, he said. For adults, brisket, barbecue and pig roasts remain popular choices. Gemperlein said customers can have orders delivered and set up at their homes or pick up the food themselves.
That flexibility is part of what makes backyard entertaining appealing. Hosts can decide how much help they want, how much they want to do themselves and which details — such as themes, colors and table arrangements — will make the day feel like their own. Even a walk through the aisles of a local craft or party-supply store can give hosts ideas for adding creative touches to a casual gathering.
Capco Paper Company in Butler carries balloons, tableware, decorations and party accessories for occasions ranging from birthdays and graduations to weddings, baby showers, holidays and backyard gatherings. The store also offers sweet treats, including lady locks, pizzelle cookies and chocolate-covered potato chips.
Owners Denise Bowser and Darlene Trimbur said bright colors remain popular during the summer, along with traditional red, white and blue decorations. Customers often pair balloon bouquets used as simple centerpieces with matching tableware.
“Balloons are a go-to for centerpieces because they instantly make the party feel more festive and really pull the look together,” the owners said.
For Maxon, that meant Spider-Man decorations, familiar food and a backyard full of family. For others, it might be school colors, a balloon arch, barbecue, a tent, a magician, a game of cornhole or a table set with favorite desserts.
The details may change from party to party, but local vendors say the goal is often the same: to create a gathering that feels comfortable, personal and easy enough for the hosts to enjoy, too.
