SANTA CLARA, Calif. — The San Francisco 49ers fired coach Chip Kelly and general manager Trent Baalke on Sunday in the latest overhaul for a franchise that has fallen from perennial Super Bowl contender to the bottom of the standings in three seasons.

Team CEO Jed York announced the moves just hours after the Niners (2-14) matched a franchise record for losses in a season by losing the finale to Seattle 25-23.

“Despite my feelings for Trent and Chip, I felt the decision to change our football leadership was absolutely necessary,” York said in a statement. “The performance of this team has not lived up to my expectations or those of our fans, and that is truly disappointing. We all expected to see this team progress and develop as the season went on, but unfortunately that did not happen. That is why now is the time to find a new direction for this team.”

The team has been searching for success ever since cutting ties with Jim Harbaugh following an 8-8 record in 2014. Harbaugh had led San Francisco to three straight trips to the NFC title game and one Super Bowl appearance from 2011-13 in the only stretch of success in the past 15 years for a franchise that has won five Super Bowls.

Jim Tomsula was fired after going 5-11 in 2015 and things only got worse under Kelly, whose once bright coaching star has dimmed after being fired by Philadelphia and San Francisco the past two years.

This marks the first time in nearly four decades that a team fired coaches in successive years after just one-year tenures. The only other time that happened since the 1970 merger came when San Francisco fired Monte Clark after the 1976 season and Ken Meyer the following year. The Niners then fired Pete McCulley midway through the 1978 season and interim coach Fred O’Connor after the year before hiring Bill Walsh to start a dynasty.

“It’s frustrating we’re in this position again,” left tackle Joe Staley said.