PAWTUCKET, R.I. — Business for Hasbro is in the toilet, which turns out to be a pretty good place.

The toymaker’s revenue surpassed that of its rival Mattel for the first time in 17 years thanks in part to hot sales of a new board game called Toilet Trouble.

Profit in the quarter jumped 41 percent on rising demand for both mobile games and classics like Monopoly, which saw classic player pieces like the wheelbarrow, thimble and boot replaced by a dinosaur, a penguin and a rubber ducky.

The game Toilet Trouble follows another Hasbro game that became a viral sensation. In the earlier release, called Pie Face, players can get hit with a face full of whipped cream. In Toilet Trouble, players take turns flushing a plastic toilet that spits water at their faces.

Shares of Hasbro touched an all-time high Monday. Rival Mattel reported a disappointing first quarter last week. The maker of Barbie dolls and Hot Wheel cars lost the rights to sell Disney’s princess toys to Hasbro in late 2014. Hasbro started producing the dolls last year and company shares are up about 31 percent.