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Article published October 31, 2012
DRB Group awarded marketing project
PITTSBURGH — DRB Group LLC, Integrated Marketing Solutions has been awarded the retail marketing contract for The Waterfront, a 1.4 million square foot open air shopping center. New property owners, Chicago-based M&J Wilkow Ltd., and Los Angeles-based BIG Shopping Centers USA, reviewed proposals from six firms before selecting DRB Group. The Waterfront’s high profile within a strong retail market and Pittsburgh’s diversified and healthy economy drew M&J and BIG USA to the region. The Waterfront is home to more than 70 shops, restaurants and entertainment venues to offer a balanced blend of goods and services that appeals to its diverse consumers. Innovative events, social engagement and family-oriented activities will soon release the untapped potential at The Waterfront to create a community-oriented gathering place. “This is our first project with M&J and BIG USA,” Dave Brudy, CEO of DRB Group said. “We look forward to connecting the local community with The Waterfront. During the upcoming months, the one-of-a-kind historic site will continue to evolve into an engaging and exciting destination in Pittsburgh. The DRB Group has retail marketing management experience with other commercial real estate groups and we look forward to cultivating our relationship with M&J and BIG USA.”